Eva Wittmann has been working since 2005 in the market research industry. Since 2008, she has been focused on business development, specifically promoting online methodology for Ipsos. In 2013, she was appointed as Research-on-Research Director, where she developed best practices, and later extended this role to a focus on quality. Holding a Master’s degree in Sociology, she has focused on creating behavioral principles for quality algorithms to enhance Ipsos’ proprietary quality systems.