I have had 40 years of success and failure in market research, both of which have taught me things which I try to pass on.

My core activities are consulting, learning, sharing, training, writing, and having fun. All views expressed are my own and do not necessarily reflect the people and organisations I work with.

Author of The Handbook of Mobile Market Research, The Handbook of Online and Social Media Research, the IPASOCIALWORKS’ The Guide to Measuring not Counting, Editor of ESOMAR’s Answers to Contemporary Market Research Questions and content provider for The University of Georgia’s MRII Mobile Market Research course and the GRIT report.

I am happy to accept connections from anybody in the Insight, market research, and related fields. Note, I am not looking for: a) a new job, b) sample, or c) investment opportunities or advice.